Did you know that marketing on Facebook can be one of the most profitable ways to market your business? It is something that was virtually unknown until a few years ago, and now everyone has started to do it. Whether you are marketing T-shirts, cups, mugs, or any other product you can think of, using their advertising platform you can reach a substantial number of people. There are four link building strategies that you should use if you would like to market to a select audience. By using all of these, you should start to see a noticeable improvement of traffic, and sales, that you will receive.
Post On Other People’s Pages
If you have ever gone to another person’s Facebook page before, you know that you can like their posts, and you can also comment on them. When you can do this regularly, this will expose your page to other people’s newsfeeds where people following them will see you. They will be able to visit your page, like your page, and you will begin to make more money.
Use The Facebook Marketing Platform
The second way that you can start generating sales is to use the Facebook marketing platform. If you have ever done PPC advertising on Google, then you will probably know how it works. You simply create an advertisement that you will post, targeting demographics or keywords, and this will go live within an hour after you submit your advertisement to be approved. In no time at all, will see traffic coming in that will either go to your Facebook page, or to a separate URL, which can help you make more money.
Do A “Like” Campaign
A “Like” campaign is something that you can also do on the Facebook marketing partners. Instead of advertising a simple article, video, or even use an image, you are simply asking people to come to your page to like it. Every time that someone does like your page, this will cost you money, and you will be billed for this type of service. The reason that people do this is because the more people that are following them, the more likely it is when they post something on their newsfeed, they have the potential for selling what they have to offer. This type of strategy requires you to use a diverse amount of content, some of which will be valuable for those that are reading or watching, and also you can promote your products. When people can build a Facebook page that has tens of thousands of followers, it is similar to having an autoresponder list where you can contact the multitudes and generate sales literally at will.
Do Video Marketing
Finally, if you are going to use the Facebook marketing platform to its most extreme level, you need to start creating videos. The more videos that you create, and subsequently post on other people’s newsfeeds, the more money you are going to make for your business. In the same way that you could build more followers, and these individuals would see what you post in their newsfeed, you are targeting people that have nothing to do with you. The only similarity is that they may be consistently talking about the type of products that you sell, or you could simply target a general demographic, allowing you to sell products to people on Facebook all over the world.
Two Bonus Strategies
There are two other things that you can do which could help you sell more of your products. The first is joining other people’s Facebook groups. Once you are in, you will have access to a select group of people where you can begin to post information in that group. It is not recommended for you to post offers for things to sell. This may get you kicked out of the group. Instead, you can post useful information, and if people like what you are posting, they can go to your Facebook page, start to follow you, and then you can market to these individuals. The other possibility is that you could open a group in which you could promote your products to individuals that decide to join you. This is what many people do when they have a business, often offering a closed group to only a select few, usually, those that have taken them up on offer for a freebie that they have given away. People like to be part of closed groups, and if they already expect that you are going to be talking about, and selling, certain products, these are like a warm list of potential clients that will have a higher propensity toward making a purchase for whatever it is that you are selling.
By using all of these tips, you should get more traffic to your website, sometimes within the hour. Just make sure that you are prepared to make multiple posts, create videos, and pay for a little bit of advertising so that you can start generating more sales.